BUY SIDE
Advertisers
Direct budgets, signed ceilings, and reconciled spend.
Open →Solutions· four buyer models
The same authority chain serves four very different operating models. Each gets isolation, evidence, and a sandbox path.
01 / BY ROLE
Each solution page describes the pain, the control model, and the proof you can export.
BUY SIDE
Direct budgets, signed ceilings, and reconciled spend.
Open →MULTI-CLIENT
Client isolation, delegated access, portfolio evidence.
Open →PROCUREMENT
Residency, SSO, audit scope, and emergency stops.
Open →SELL SIDE
Versioned floors, supply controls, net revenue.
Open →02 / SHARED FOUNDATION
Isolation, warrants, receipts, and honest measurement apply to every account, regardless of role.
| Invariant | Advertisers | Agencies | Enterprise | Publishers |
|---|---|---|---|---|
| Signed spend authority | Required | Per client | Per entity | Floor/deal warrants |
| Tenant isolation | Single | Multi-client | Multi-entity | Single |
| Evidence export | Campaign | Per client | Audit scope | Deal |
| Emergency stop | Account | Client | Global | Inventory |